Doris Schuppe strengthens MaCS Team as new Head of Research & Strategy

Oberschleissheim, January 25th, 2005 – On January 1st 2005, Doris Schuppe was appointed the new Head of Research & Strategy at the advertising and PR agency MaCS GmbH – Marketing-Communication-Services.

In this position, she will support the continued growth of the agency in terms of both new customers and the development of existing customer relationships. In addition to handling public relations for MaCS itself, she is also responsible for business development and the definition of new target markets.

“The decision to create the Head of Research and Strategy position at MaCS was a strategic and future-oriented one”, said Ulf Kramer, Account Director and Executive Board Member at MaCS GmbH. “I believe that, in addition to ‘new business’, every advertising and communications agency should focus intensively on real business development, in order to proactively open-up new markets and project opportunities.”

Doris Schuppe has previously been employed as both a press officer and PR Manager in the PR and Marketing departments of CompuServe Germany, Hyperwave Gemany and DirActive, and as a specialist journalist. Since 2002, Doris has worked as a self-employed communications consultant. In 2004, she supported MaCS with freelance project work.

About MaCS, Inc.:

MaCS, Inc. is the U.S. subsidiary of MaCS GmbH, a European full-service B2B communications agency with headquarters in Oberschleissheim near Munich, Germany. Since 1994, MaCS has focused on delivering creative and effective marketing communications and public relations for the European IT and high tech industry. MaCS helps technology companies enter and succeed in Europe by providing the most innovative marketing techniques in the business. Worldwide, MaCS maintains offices in San Francisco, Munich and London. For more information, visit http://www.macs-us.com