New Portal for GABA Business Networking – sponsored by MaCS

Oberschleissheim, Germany and San Francisco, November 06, 2005 – To help the German American Business Association (GABA) comprehensively redevelop its web presence, marketing communication agency MaCS sponsored both the design and execution of its new web portal.

MaCS also implemented a content management system to allow simpler and faster publication of event announcements, employment opportunities and partnership news on the portal.

As a trade association with a technology focus, GABA is very important in enabling the sharing of experiences at both a business and technological level between companies and organizations in the USA and Germany.

“Thanks to the design and consultancy support we have received from MaCS, itself a ‘Patron Supporter’ of GABA, we are delighted to be able to present the new portal to our members and sponsors“, said Thomas Neubert, GABA Vice President.

Portal for efficient information exchange

To support the relaunch of GABA’s Internet presence at www.gaba-network.org, MaCS provided the portal design, user guide and navigation. The implementation of the new site was executed together with GABA’s internal programmer.

In addition to the new design, the GABA portal offers the following benefits:

• Special areas for the different regional GABA Chapters
• Clear navigation for one-click information retrieval
• Easy, fast publication of new content

About GABA
German American Business Association GABA is a member-driven non-profit organization that fosters transatlantic knowledge-sharing and networking among German-American and Californian business and tech communities through an online corporate database and over 60 annual business events in the US and Germany. GABA is dedicated to encouraging German-American business and trade. GABA members represent all facets of the international professional business community including high-tech and life science firms, trade specialists, bankers, venture capitalists, insurance, government officials, attorneys, translation firms, marketing firms, consultants, and entrepreneurs.

Further information: www.gaba-network.org

About MaCS, Inc.
MaCS, Inc. is the U.S. subsidiary of MaCS GmbH, a European full-service B2B communications agency with headquarters in Oberschleissheim near Munich, Germany. Since 1994, MaCS has focused on delivering creative and effective marketing communications and public relations for the European IT and high tech industry. MaCS helps technology companies enter and succeed in Europe by providing the most innovative marketing techniques in the business. Worldwide, MaCS maintains offices in San Francisco, Munich and London. For more information, visit http://www.macs-us.com.