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Portfolio : Online marketing services

   
     
partner e-newsletter

Partner e-Newsletter

MaCS writes and produces this electronic newsletter which is distributed weekly to HP certified partners. Recipients can fully personalize their edition of the newsletter, by selecting from about 100 topics.
Client: Hewlett-Packard
Countries: Germany
sales force incentive program

Sales force incentive program

Converting leads into sales is mission-critical. To help HP do just that, MaCS created the LOGO program on a world-wide basis. This program helps everyone involved in the process to recognize opportunities and turn them into viable leads. Participants are rewarded for every new business win.
Client: Hewlett-Packard
Countries: 42 countries in EMEA and US
integratet PR and online marketing

Integrated PR and online marketing

When ZoneAlarm by Check Point needed to launch the new version of ZoneAlarm 4.5 (the newest version of its popular personal firewall software), it turned to MaCS for an integrated program of public relations and strategic online marketing. [ More information ]
Client: ZoneAlarm by Check Point
Countries: Germany, Austria, Switzerland, France
e-mail promotion

E-mail promotion

MaCS created the Intuos2 Platinum Promotion for Wacom, which was supported by marketing tools for the channel, and an HTML email announcing the promotion and a special product bundle to end-customers.
Client: WACOM
Language: English, German, French, Italian, Dutch
website localization

Website localization

To succeed in Europe, you must think and look like a European. MaCS helped Johanson Technology do just that when we carefully localized critical parts of their web site - the home page and product sections - for Germany.
Client: Johanson Technologies Inc.
Language: German, simplified Chinese, traditional Chinese, Korean
multimedia CD

Multimedia CD (flash)

Environmental responsibility is a key part of corporate citizenship, and HP takes its responsibilities seriously. MaCS developed this self-running CD to tell consumers, salespeople and other constituents about HP's industry-leading toner cartridge recycling program.
Client: Hewlett-Packard
Language: European English, German
website redesign

Website redesign

MaCS redesigned the BridgingTheWest website to optimize its usability to increase lead generation off the site via event registration and newsletter sponsorships.
Client:Bridging The West
Language: Global English
webinars

Webinars

MaCS helped VeriSign develop the VeriSign Web Academy as an integrated lead generation program for SSL/MPKI solutions. MaCS manages all aspects of the program, to include developing content of the live seminars, direct mail to attract attendees, and technical production of the seminars themselves. MaCS also maintains the WebAcademy web site.
Client:VeriSign
Country: Germany, Austria, Switzerland
 
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