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MaCS developed this provocative campaign, including the concept, design and media plan, to promote Libelle's disaster recovery solution for IT.
Client: Libelle
Countries: Germany, Austria, Switzerland |
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There is a sure-fire way to get trade show attendees to start talking about you: Give them something they really want. This innovative giveaway for Hewlett-Packard was so popular at CeBIT that people actually bought them from each other on the show floor - earning additional coverage for HP in the Tradeshow News and on the national daily television news.
Client: Hewlett-Packard
Country: Germany |
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Please click on the magnifying glass icon to see the full-sized images |
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